Eicher Launches Pro Plus Series to Revolutionize Light and Medium Duty Trucking in India

Eicher Trucks and Buses, a division of VE Commercial Vehicles (VECV), has launched its next-generation Eicher Pro Plus Series, setting a new benchmark in India’s Light and Medium Duty (LMD) trucking segment. This launch reinforces Eicher’s commitment to transforming the commercial vehicle sector with high-performance, connected, and sustainable solutions tailored to the evolving needs of India’s logistics industry.

Built on the trusted legacy of the Eicher Pro Series, the new Pro Plus range features a factory-fitted air-conditioned ergonomic cabin and delivers major upgrades in payload capacity, fuel efficiency, and intelligent connectivity. The series is designed to enhance lifecycle profitability with features like higher payloads for increased earnings, extended cargo body options to reduce post-sale modifications, and 100% connectivity through Eicher Live and My Eicher platforms for real-time diagnostics and fleet insights.

Vishal Mathur, EVP – Light & Medium Duty Trucks, VECV said: “Over the years, Eicher Trucks and Buses have won the trust of customers by delivering solutions that enhance value to their business. With our continued focus on fuel efficiency, uptime, and digitalisation, the Plus range provides customers with a profitable combination of performance and sustainability. These trucks are built not only for today’s needs but also for the rapidly evolving demands of India’s supply chains. The new range is a result of deep customer engagement and future-focused engineering. By combining industry leading vehicle productivity with features that improve driver productivity, we are offering customers a truly differentiated platform that supports both intra-city and longer-haul applications. This range further enables us to lead with value, innovation, and customer-centricity in the LMD segment.”

Eicher Pro series range of Trucks are now fitted with Intelligent air conditioning, which delivers cooling as per the need of the customers, its auto cut off feature during vehicle idling allows for better fuel efficiency. These trucks are designed to enhance business productivity.